SBDC's Technology Expert

Post Featured Image

SBDC's Technology Expert

As the SBDC’s technology expert, Jennie Johns assists clients with website, email service and other technology issues. She also runs the SBDC program that matches Harper College web programming students with small business owners who need help building a website. 

What do you specialize in at the SBDC?

I mainly work with clients on website development, including the functionality, design and user experience. When our clients are matched with a student developer, I oversee the project. We help clients through the entire process of designing and building current, impactful websites.

How does your experience benefit your clients?

I have over 20 years of programming experience in the web development field and almost 10 years of experience teaching website usability and programming. I understand the challenges that small business owners face when it comes to building and maintaining a website, and I can help them work through the creation, deployment and ongoing maintenance.


What’s a common misconception small business owners have about web development?

A lot of people think they can just hire someone to quickly build a website for them. They don’t realize how much time and effort will be needed from their end. Before you can even get started on designing and programming, you need to take time to think about the audience and develop meaningful content.

Do you have a piece of advice for someone who is interested in building a website?

Focus on your content. Copy should be short and easy to scan, but it also needs to be thoughtful and precise, and it should have a story-like quality.

Why do you like working with small business owners at the SBDC?

I love coming to work at the SBDC. It’s fun to meet new clients and hear about the unique and interesting businesses they are starting. Their hope and energy is inspiring, and it’s rewarding to help them fulfill their dreams. I feel very fortunate to be a consultant with the SBDC and to be able to provide this free service.

How should clients prepare to get the most out of your advising sessions?

Spend some time looking through other websites, including your competitors’ sites. Also, bring the URLs of sites you like and don’t like so we can get a sense for your design preferences. Also, bring a list of questions. Thinking through what you want to get of the session can make it more productive.

To schedule an appointment with one of the SBDC business advisors or to get legal, HR and accounting help, please visit

The Illinois SBDC at Harper College is funded through a partnership between DCEO, the Small Business Administration and Harper College.

12 comments (Add your own)

1. wrote:
I really like reading through a post that will make people
think. Also, many thanks for allowing me to comment!

May, 29 @ 5:19 AM

2. wrote:
Its like you read my mind! You seem to know so much about this, like
you wrote the book in it or something. I think that you could do with a few pics to drive the message home a bit, but
instead of that, this is wonderful blog. A fantastic
read. I'll certainly be back.

Jul, 01 @ 10:19 AM

3. wrote:
Saved as a favorite, I like your site!

Jul, 21 @ 8:32 AM

4. wrote:
Great website. Lots of useful information here.
I'm sending it to some buddies ans also sharing in delicious.

And obviously, thank you on your sweat! plenty
of fish natalielise

Jul, 24 @ 5:56 AM

5. wrote:
Awesome! Its really amazing article, I have got
much clear idea about from this article.

Jul, 31 @ 5:51 AM

6. wrote:
It's actually a nice and helpful piece of information. I am glad
that you shared this helpful info with us. Please stay us informed like this.
Thank you for sharing.

Aug, 13 @ 10:13 PM

7. wrote:
I was able to find good advice from your blog articles.

Sep, 01 @ 11:54 AM

8. wrote:
I wanted to thank you for this great read!!
I definitely enjoyed every little bit of it. I've got you bookmarked to check out new stuff you post…

Sep, 07 @ 11:33 AM

9. wrote:
I enjoy what you guys tend to be up too. This kind of clever work and coverage!

Keep up the superb works guys I've added you guys to my blogroll.

Sep, 16 @ 8:51 PM

10. wrote:
Touche. Great arguments. Keep up the good work.

Sep, 25 @ 12:40 AM

11. wrote:
It's a pity you don't have a donate button! I'd most certainly donate to
this outstanding blog! I guess for now i'll settle for book-marking and adding your RSS feed to my Google account.
I look forward to fresh updates and will share this site with
my Facebook group. Chat soon!

Oct, 08 @ 9:30 AM

12. wrote:
I am genuinely pleased to glance at this website posts which carries lots
of helpful information, thanks for providing these kinds of data.

Oct, 14 @ 9:55 AM

Add a New Comment


Comment Guidelines: No HTML is allowed. Off-topic or inappropriate comments will be edited or deleted. Thanks.